Legal
Privacy Policy
Helen's Project ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard information when you visit helensproject.org or communicate with us by phone or text message.
1. Information We Collect
When you visit our website, we may automatically collect certain information, including:
- Browser type and version
- Pages visited and time spent on each page
- Referring URLs
- Device type and operating system
- IP address (anonymized where applicable)
If you submit a form on our site (such as a contact or intake form), we may also collect your name, email address, phone number, and any details you voluntarily provide.
If you agree to receive text messages from us, we collect your mobile phone number, a record of your consent (including the date, time, and how you gave it), and the messages needed to provide the service, such as your replies and any opt-out or help requests.
2. How We Use Your Information
We use the information we collect to:
- Improve website functionality and user experience
- Respond to inquiries submitted through our contact forms, by phone, or by text message
- Send the text messages you have agreed to receive, as described in Section 4
- Analyze site traffic and usage patterns
- Deliver and measure the effectiveness of our advertising
We do not sell your personal information.
3. Who We Share Your Information With
We share personal information only when it is needed to run our website and services, and only with:
- Service providers who operate on our behalf, such as our website host, analytics and advertising providers (described in Sections 5 and 7), our client portal, and the phone and text-messaging provider that delivers our messages. They may use the information only to provide those services to us.
- Legal and safety authorities when the law requires it, or when it is needed to protect the safety of a person.
SMS consent is not shared with third parties or affiliates. We do not share, sell, or rent your mobile phone number or your text-messaging opt-in data and consent with any third party or affiliate for their marketing or promotional purposes. The sharing described above excludes text-messaging originator opt-in data and consent; this information will not be shared with any third parties.
4. Text Messaging (SMS)
If you give us your mobile number and agree to receive text messages, Helen's Project may text you about appointment reminders and scheduling, replies to questions you have sent us, and updates about the services you have asked about.
- Message frequency varies.
- Message and data rates may apply.
- Reply STOP to any message to opt out at any time. Reply HELP for help, or call (830) 400-7037.
- Agreeing to receive text messages is not a condition of receiving care or any other service from us.
- For your privacy, we do not include clinical or health details in text messages.
Full terms are in our SMS Terms & Conditions.
5. Advertising & Remarketing (Google Ads)
We use Google Ads remarketing to display advertisements to previous visitors of this website on the Google Display Network, Google Search, YouTube, and other Google partner sites.
This means that after you visit helensproject.org, you may see Helen's Project ads as you browse other websites. Google uses cookies to serve these ads based on your prior visits to our site.
We do not use remarketing to collect or share any personally identifiable health information.
You can opt out of Google's personalized advertising at any time by visiting: adssettings.google.com
You can also opt out of third-party vendor cookies via the Network Advertising Initiative opt-out page.
6. Cookies
Our website uses cookies — small text files stored on your device — to enhance your experience and support advertising features. Types of cookies we use:
- Essential cookies — Required for the website to function properly
- Analytics cookies — Help us understand how visitors interact with our site (via Google Analytics)
- Advertising cookies — Used to deliver relevant ads through Google Ads remarketing
You can manage or disable cookies through your browser settings or through the cookie consent banner on our site. Note that disabling certain cookies may affect site functionality.
7. Google Analytics
We use Google Analytics to understand how visitors use our website. Google Analytics collects data such as pages visited, session duration, and traffic sources. This data is aggregated and does not identify individual users.
For more information, visit Google's Privacy Policy.
8. Third-Party Services
Our website may contain links to third-party platforms, including our client portal (SimplePractice). We are not responsible for the privacy practices of third-party sites. We encourage you to review their privacy policies before submitting any personal information.
9. Children's Privacy
Our website is not directed to children under the age of 13. We do not knowingly collect personal information from children.
10. Data Security
We take reasonable precautions to protect your information. However, no method of transmission over the internet is 100% secure. If you have concerns about data security, please contact us directly.
11. Your Rights & Choices
Depending on your location, you may have the right to:
- Access the personal information we hold about you
- Request correction or deletion of your data
- Opt out of advertising cookies at any time
- Withdraw consent for non-essential cookies
- Stop receiving text messages at any time by replying STOP
To exercise any of these rights, contact us at: info@helensproject.org
12. Changes to This Policy
We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision. Continued use of the website after changes are posted constitutes acceptance of those changes.